Hello! I'm René.
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Storyteller, Producer,
On-Air Strategist, TV Whisperer
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You’re not just trying to “get media coverage.”
You’re trying to be seen. Respected. Heard.
I know what it feels like to have something to say — and still struggle to get your voice into the room.
To feel the weight of your expertise… and still question if you’re the “right kind” of person producers want.
Just a few years ago, I was navigating a different kind of spotlight — one where everyone was watching, and the stakes were always high.
I spent nearly three decades in front of the camera — anchoring local news, covering national tragedies, and eventually co-hosting CBS’s The Early Show. I’ve been live during breaking news chaos, face-to-face with presidents and pop stars, and behind the scenes directing interviews that shaped the national conversation.
But here’s the truth I learned after all those years in the industry:
Being good at what you do isn’t enough.
Having a powerful story isn’t enough.
Even being invited on camera isn’t enough.
What matters is knowing how to show up — prepared, polished, and powerful — when the mic turns on and the red light starts blinking.
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The External Problem? Nobody was teaching this.
Sure, you can Google “how to be a good media guest” and get a sea of tips. But none of them are built for the real world — where execs have 48 hours to prep, or a PR crisis hits now, or a podcast lands and you’ve got one shot to make it count.
That's when I looked around and realized no one was teaching how to be confident, clear, and compelling on camera — without turning into a robot or a phony.
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So I built it myself. The Pitch Perfect Method.
I created Pitch Perfect Academy to teach professionals how to:
- Craft and pitch their story with impact
- Practice like a pro so they can deliver under pressure
- Show up on camera with authenticity, confidence, and clarity
It’s the exact process I’ve used — and now teach — to executives, founders, and high-stakes communicators who want to own their spotlight.
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30 years on... I’m not just a media expert.
I’m your secret weapon.
Now, I help people like you — C-suite leaders, crisis comms pros, public-facing founders — rise to the moment when the cameras roll.
Whether you're preparing for a national appearance, live-streaming to thousands, or pitching your story to the press, I’ll show you how to:
✅ Say the right thing — without the script
✅ Keep your cool when everything’s on fire
âś… Become a guest producers want to book again and again
This isn’t about “being perfect.” It’s about being unforgettable.Â
I believe thatÂ
everyone deserves on camera success!
And have spent the last decade helping entrepreneurs, parents, business owners just like you get it. Will you be next?Â
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Why should I put my trust in you?
I spent 30 years on both sides of the camera — as a national anchor, interviewer, producer, and storyteller. I know exactly what makes someone stand out on screen, and more importantly, what makes producers say yes. Most people get tripped up by noise — overthinking, performing, trying to sound “media-ready.” I help you cut through all that, so you can stop second-guessing and start showing up with clarity, confidence, and the kind of authenticity that actually lands.
Reach out!While you are waiting to start your journey with us
Download our Free Guide:Â
60 Seconds to Credibility!Â
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